The ability to delegate is one of the most important characteristics of a successful business owner, but for many business owners it doesn’t come easy! If you have built your business from scratch it can be hard to let go. Will someone else do things the way you would do it? Will they complete tasks to your standard? Particularly if you are delivering services to your clients you need to have confidence that someone else will do the job as well – if not better than you would. You cannot risk letting your clients down. You may also feel concerned about how your clients will feel – are they buying you, or just your company’s services?
These concerns are completely natural, but conquering them is the key to enabling your business to move to the next level. The old saying goes that ‘if you always do what you’ve always done, you’ll always get what you’ve always got’ and it is true. As one person you only have so much capacity and can only complete so much work/offer a finite amount of services. But if your clients want more, why turn them away and miss out on growing your businesses?
The means to manage these fears is in the art of delegation. Although it can be frightening to think of letting go, you may find it a complete release as well. Think strategically about the jobs that take up your time – that have to be done but that you don’t enjoy. Maybe it is your accounting, book keeping or invoicing? Although as a self employed sole trader you may be able to manage these yourselves, outsourcing to someone else could enable you to focus on delivering more for your clients. Perhaps you want to research some new markets for your business, but never find the time to do it, or put some new case studies on your website? All these things can be safely offloaded to a virtual assistant and it can cost less than you think.
Our team of highly experienced virtual assistants can help you delegate the tasks you don't have time to do, can't do or simply don't want to do. We are the staff you don’t see, but the difference you do. Just give us a call to find out more on 01483 332220 or email us at firstname.lastname@example.org.