Monthly Archives: July 2016

Get Ahead VAArchives

Expert Showcase: How to deliver effective media relations

Here at Get Ahead VA our team includes experts in a wide variety of fields.  From Accounting to Admin, Hootsuite to Holiday cover, Email Marketing to Excel, our VAs can add value to many aspects of your business.  In this series we are delivering some of this expertise to you, with a series of ‘How to’ guides to help you get the best bang for your buck in your business.

In this guide one of our Marketing & PR experts Lisa talks about how to deliver effective media relations for your business.

“Many people are familiar with the term PR or public relations, which means the relationship your business has with the public.  But an essential part of PR is media relations, which relates to the relationship your business has with the media.  This relationship is crucial as third party endorsement of your products or services is still hugely influential and can be a highly effective part of your marketing strategy. 

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Client of the Month: Martha from Fab Little Bag

Here at Get Ahead VA we are privileged to work with a wide variety of clients ranging from will writers to window cleaners, financial consultants to fashion designers.  They all have inspiring stories to tell about how the came to set up their business, and how they have achieved success. 

Here’s 60 seconds with one of our clients Martha from FabLittleBag who decided to leave her job as an Account Manager in the city to tackle an issue that no one wants to talk about – the easy and discreet disposal of tampons:

When did you decide to set up your business and why?

“How do you dispose of used tampons?  Are you a ‘Flusher’, or a ‘Binner’?  It’s a topic women rarely talk about, but with around 10 million tampon users in the UK and 60% of them flushing, our behaviour is having a tremendously negative impact on the environment, and in many cases your pocket (call out fees are around £80!).

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Get Ahead VA targets Croydon, Reigate and Redhill

Here at Get Ahead VA we are delighted to announce our expansion in Surrey and Greater London with the appointment of two new virtual assistants Audrey Lenihan and Jo Haley

Audrey joins the Get Ahead VA team to represent the business in Croydon.  Croydon is a major economic centre in London.  It is also a major contributor of labour and skills to the London economy and is recognised as an important strategic location for business activity.  Audrey brings with her over twenty years of experience in business to consumer and business to business marketing, both client and agency side.  Specialising in digital marketing and particularly social media marketing, she is passionate about helping businesses grow and achieve their potential.  

Jo joins the team to represent the business in the busy Surrey area of Redhill and Reigate.  She brings with her fourteen years of experience in marketing, events and administration, including nine years working for Toyota GB.

Our Founder and Director Rebecca Newenham said: “Croydon, Reigate and Redhill are important economic hubs in Surrey and Greater London, packed with businesses both large and small.  We felt that as our business grew there was a real opportunity to extend our presence on the ground there by appointing Audrey and Jo.  Their face to face networking will work in tandem with our online marketing to raise awareness of the excellent range of virtual assistant services that we can offer to businesses in this area.” 

At Get Ahead VA we provide a nationwide virtual assistant service with the flexibility, value and performance that small businesses need in the 21st century, digital economy.  We love to take on the tasks our clients don’t have time to do, don’t have the skills to do, or simply don’t want to do.


To find out more about how we can help please get in touch on 01483 332220 or visit www.getaheadva.com.  We pride ourselves on being the staff our clients don’t see, but the difference they do.  

Meet the VA: Kate

Meet the VA: Kate Sarjeant

Here at Get Ahead VA our people are everything.  Our ever growing team has a wide range of highly skilled professionals with different backgrounds, expertise and even different personalities to ensure that we can find exactly the right VA to match our customers’ requirements.

Here’s 60 seconds with one of our VAs Kate whose graphic design flair has helped our clients turn their ideas into visual reality:

Name:  Kate Sarjeant

Area of expertise: Graphic Design

When & why did you join Get Ahead VA:  When I went back to work part time after maternity leave in 2013, I decided to join the Get Ahead VA family as well.  I have known Get Ahead VA founder Rebecca Newenham for many years – my very first design commission was for her wedding!  I had already worked on the Get Ahead VA branding and was interested in completing client work too.  The range of work can be so varied and different to the design I do on a daily basis.

What did you do before you joined Get Ahead VA:  I have worked as a designer for many years and currently work part time at a publishing house, alongside my Get Ahead VA work.  I mainly work on monthly Disney publications, covering design from the cover and internal pages, right through to the polybag and gift design.

Career highlight to date: I guess for me the highlight is being able to do a job that I have never felt is like WORK.  It makes me happy to design for people and to see how happy they are when I have helped them realise what it is they are looking for – translating their ideas into visual reality.  I have worked on some great projects for Get Ahead VA clients including branding, logo design and communications materials for clients ranging from PR agencies to financial consultants.

Plans for the future:  To keep working as a graphic designer alongside being a mum to my fabulous 20 month old daughter Poppy.  As long as the two work harmoniously together and there’s a good balance then everyone is happy.  I have also started to work on the design of a children’s lifestyle brand too, so watch this space!


If your business could benefit from help from Kate or any of our other VAs please get in touch on 01483 332220or [email protected]m. We pride ourselves on being the staff you don’t see, but the difference you do.

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When is the right time to move out of your home office?

Many entrepreneurs start their businesses from home.  From a laptop on a kitchen table, after the day job has been done or kids are in bed, budding business owners are starting out on their business journeys.

The home office can be a great way to run your business cost effectively.  Yes you may need to invest in a proper desk, chair and basic office equipment, but you don’t have to worry about covering the cost of rent each month.  You can even claim tax relief on the expenses of working from home.

But as your business grows there can be a number of reasons why you may need to consider branching out into the outside world.  If you need to take on staff, you might not want them coming into your home.  You might be unsure about the health and safety and insurance implications.  You may be finding it difficult to manage the boundaries between business and family life, if your business is taking up more and more space in your home, or time in your life.  You may feel that you need to have a ‘shop front’ or meeting space to entertain clients, but your home just doesn’t portray the image you are aiming to deliver.

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5 top tips on managing the summer holidays!

For many working parents this Friday is a critical day as it marks the start of the school holidays.  Some parents will be looking forward to taking time off work and spending it with their children, whilst others may be busy organising summer camps and childcare. 

Particularly for those who are self-employed or small business owners, managing the summer holidays can be a real juggling act.  Your business and your clients depend on you, yet your family need you too.  

Here are our top tips to strike the right balance and look after your business as well as spend time with your family this year:

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Brexit raises questions – could outsourcing be the answer?

The past week has been one of the most uncertain in recent history.  The referendum was meant to answer the question of whether the UK should remain in the EU or leave it. 

Whilst this question may have been answered by the British public with a narrow Leave result, there have been more and more questions raised since about what happens next.

These questions affect every aspect of our society.  What is the Leave plan?  When will Article 50 be triggered?  Will we remain part of the single market?  Can we really control immigration or not?  What will happen to financial markets in the long term?  Are we really entering a period of recession as predicted or were the ‘scare mongers’ doing exactly that?

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