When you think about content marketing, video may not be the first thing that leaps to mind, but it is a hugely important marketing channel for businesses, and it’s on the rise.
A 2018 report by Cisco* has predicted that global video traffic will grow four times between 2017 and 2022, and video will make up 82% of internet traffic by 2022. Video has a very bright future, then, and the beauty of it is that it works for all businesses, of any size.
There are all sorts of video-making resources out there for business owners wanting to make greater use of video in their marketing. To help you narrow it down, we asked our VAs to tell us about their favourites. Here’s what they chose!(more…)