Monthly Archives: December 2019

Get Ahead VAArchives

Top tips for using social media over Christmas

Have your business’ social media accounts got a bit neglected in the lead-up to Christmas? Don’t worry, there’s still time to get things back on track – and you certainly should, because social media has an important influence on sales, both online and in store, over the festive season.

According to research published by Curalate, shoppers in the UK are now 79% more likely to find products on social media compared to just two years ago.* The most influential platform is Instagram, and more than 33% of consumers will browse a company’s social media to research the brand and its products before they buy.

So if you want to give your business’ social media a final push before Christmas, here are our top tips to make it fun, festive and engaging for your followers!


How to run a franchise during December

December can be a tricky month for business owners – Christmas and New Year are fast approaching, but there’s still plenty to do and it can be difficult to stay on top of everything. If you’re struggling to get organised during December, don’t worry. We asked the Get Ahead VA Regional Directors how they run their franchises during the winter months, and put together this list of their top tips!


Part 1: The small business countdown to Christmas

Christmas is just around the corner (less than a month to go!) and your business’s festive marketing should already be underway – but that doesn’t mean you can rest on your laurels. These final weeks before Christmas can make or break a small business’s seasonal profits so, with that in mind, here’s a handy countdown of what you should be doing in the last three weeks before the big day!